Ideas For Advertising Your Business
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Listening to different Advertising campaigns will start to get you thinking about what voice is best for marketing your business. You could have a sensitive pet lover voice, a sensitive cat lover voice, an active dog lover voice, an educated doctor voice, a nerdy voice, a British, Australian, or foreign accent voice, a child's voice, or a celebrity voice. There are so many possibilities when it comes to the voice of your business.
You want to choose a voice - or a voice over talent - that your prospects will respond to for 2 different reasons. One reason is because they identify with the person speaking; or the other reason is because they admire or want to be close to the person speaking.
For example, if you are advertising a restaurant and you want to attract families to the restaurant, you might use the voice of a male and a female that sound like that they're married. You can also use the voices of children along with the adult voice over talent as well. People would identify with this group of voices.
Of course a boring commercial might attract some buyers, but if you are really interested in targeting more clients, you will want create a voice that they can identify with. If you haven't thought about the voice of your business, you should really take the time to do that.
For an expensive fine dining restaurant, you can also create a voice or a character that clients actually feel that they can identify with - the type of busy professional that makes 6 figures a year, that has business meetings at a fine dining restaurant.
For different forms of Advertising campaigns, there's a fashionista voice - which is usually the voice of a more shallow young lady who's interested in shopping, or buying clothes, or getting her hair done. There's so many other voices, it's impossible to name them all.
Article Source: Articlelogy.com
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