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E-Commerce - Role-play In The Business Market


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E-Commerce left a question mark in everyone's mind when introduced for the first time in the market. E-Commerce which is a short form for Electronic Commerce, also known as E-Business, means the buying and selling of products and services over electronic systems like the most popular - Internet. The wide usage of Internet has helped in the growth of online trade to a great extent.

Electronic Commerce activities are carried out in different ways. One way famous ever since is innovation in electronic funds transfer, supply chain management, internet marketing, automated data collection and many more. Very early examples of many to much more electronic commerce in physical products were Boston Computer Exchange; this was a market place for used computers which were launched in the year 1982. Another was the American Information Exchange, which was an early online information marketplace introduced in the year 1991.

Over the last three decades the entire meaning and importance of e-commerce has not only changed but has also been enhanced. In the early days when e-commerce was just introduced, it involved the facilitation of commercial transactions electronically. The technologies then used were Electronic Data Interchange (EDI) and Electronic Funds Transfer (EFT). Credit cards, automated teller machines (ATM) and telephone banking in the 1980s were also the forms of electronic commerce; these later on became famous and widely accepted.

Bigger portion of e-commerce is conducted entirely electronically for virtual items such as access to content on the internet website. Online retailers are also known as e-tailers and the retail conducted online is known as e-tail.

B2B which stands for Business-to-Business is electronic commerce which is conducted between two businesses or business men. B2B is open to parties which deal with commodity exchange, is also available to parties who are limited to specific details or pre qualified participants. B2C on the other hand is electronic commerce that is conducted between businesses and consumers.

Modern electronic commerce uses the World Wide Web at least at some point in the transaction's cycle. The World Wide Web which is abbreviated as WWW, which is commonly called Web is a system consisting of interlinked hypertext documents accessed through the Internet.

Many companies offer these services. Digital Spark, based in UK (London), provides tools and resources required for website and e-commerce project management. After a planned layout, this company manages and implements the entire web campaign for successful running of the business.

E-Commerce will help increase sales and reduce costs. In turn, profits have grown. Market size to grow regionally, nationally or internationally. This will also help to focus on selected customers. Therefore, we know that electronic commerce has many advantages, promote the business.
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