Avoiding Violating The Do Not Call Registry
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For successful real estate agents, there is nothing more aggravating or possibly destructive than violating the national Do Not Call Registry. This index of people who have explicitly opted out of phone contact from marketers was developed expressly to help people evade telemarketing calls, and analogous to other acts such as the Can Spam act the DNC registry has provided people with protection from aggressive marketers. Alas, for numerous small business people, and those that broker real estate, compliance with this law can be difficult, cumbersome and expensive.
In spite of the cost, real estate professionals should adhere to this law. Aside from being the moral thing to do, violations of the do not call registry can result in swift and heavy fines as well as considerable lost business.
Luckily, for real estate broker that actively prospect on the phone, there is a simple solution. Lead generation services like the Real Estate Data Exchange,, include the ability to scrub their leads through the countrywide DNC registry as an automated part of their service. This results in a clean list of prospective customers who are all DNC compliant. As a basic part of their service, companies like the RedX provide a comprehensive way to scrub listing leads against the DNC registry. This feature provides REALTORS with the added assurance that they can prospect customers and call their list of leads and be assured that they will not accidentally violate the DNC act.
In addition to the Redex do not call registry, there are numerous other marketing and lead creation services for real estate professionals. The types of tools and software vary and there is a variety of technology available. Thus, when looking for any type of lead generation service, especially if you are a REALTOR, choosing one that is DNC and CanSpam compliant is a fundamental and non-negotiable feature.
As a sales person, the responsibility of maintaining compliance with this and other laws is a fundamental requirement of doing business in America.
Article Source: Articlelogy.com
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